MYER Spring/Summer 2010/11
The look: With more than 70 models to perfect, Brad and his L’Oreal Professionnel team were hairdryers blazing as they created ‘Beack from the Beach’-inspired hair with the glamorous twist of a wet look with gold foil. “The hair is inspired by a beach in Monaco or from lounging on a fabulous yacht in the Mediterranean”, said Brad. the avant-garde gold foil look was both dramatic and beautiful. “we wanted this look to capture the essence of the Myer summer collection and be something memorable that became a highlight of the show. The girls were golden goddesses from the ocean”. In contrast, some section featured ‘resort-chic’ ponytails – immaculate with a high shine, glossy finish – or brushed out, wind-blown waves.
